Most of us come across assorted Infographics every day. Some deal with business issues, some are hardcore corporate ones, some deal with light entertainment, and some are educative. Regardless of the subject matter, Infographics inform us about complex subjects in a visually pleasing way. The subject may not always be complex, but the prime aim of a good Infographic is to break the message, complex or commonplace, into short and terse nuggets that makes it easy to grasp.
Nowadays Infographics dealing with events or holidays are trendsetters. And beyond any doubt, they are doing well. These light approached Infographics are mostly made when an important event or a holiday is close. Keeping this as theme, Infographics attempt to educate and aware people about the facts and trivia regarding those evens and holidays. Infographics can also tell the origin and backdrop of different holidays.
And this actually works. People simply love them. From nature we are curious and have a mind to know and learn. These Infographics play on that aspect of the human mind evoking interest. Readers scroll down and down to get more information about an event or holiday they have been so acquainted with since their childhood. For example, an Infographic on The 4th Of July, is definite to kindle mass interest in the US thus making the Infographic go viral. Americans and those who are interested about US history would love to read and know unknown facts and factoids about the independence of the USA.
Or, for example, what if an Infographic is made just before broadly celebrated St. Valentine’s Day? Why shouldn’t it be watched by a mass number of people? Of course it will! And in that case the range of topics can be infinite. It can be an Infographic dealing with best and worst gifts for your better half, or an Infographic about revenue earned by confectioners and florists on that one single day, or even an Infographic on top ways to make someone your Valentine. Or take an example of Infographics on Olympics, or America’s favorite Super Bowl. All have high chances to go viral when the idea and design are great.
Infographics on special events and holidays are not just pure fun but they also induce business. Infographics published regarding the best gifts for this or that holiday may generate so high interest that the readers would follow the suggestions and would crowd the stores selling those gifts and presents. Business promotions could be carried on as well. All this leverages business. Moreover, these Infographics boost up the web traffic as they entice the viewers.
Finally, the choice of subject should be apt and timely. You can’t just make an Infographic dealing with the fun facts about the over-hyped Super Bowl long after the Super Sunday is over and expect it to become a rage. Of course it will have some readers, but with less intensity. Infographic on freaky costumes for Halloween has to come online few days prior to the day. Remember, the more agile and prompt you are, the more you have the chance of your Infographic going viral. So be creative and punctual! 😉
