We no longer respond well to cold calls, rarely watch advertisements on TV, are seldom interested in email newsletters, hardly ever attracted by banners, and generally, ignore irritating in-your-face marketing materials that clearly try selling us something. This behavior...
There’s a lot of hearsay about how perfect branding is done that makes your brand stand out. Branding is all about how effectively you present your USPs and brand essence, creating a brand recall. And visual marketing is the...