While there are many companies that make fast food, only a tiny percentage of them have memorable appearance and products, such as McDonald’s or KFC. Whenever you think of a specific product, you’ll most likely associate it with the...
Building a formidable brand isn’t an opt-in part of running a modern business. You don’t just tack it on as a nice addition if you have time, otherwise leaving it aside. It’s crucial. This isn’t how things were in...
When you are a small business owner, every aspect of your business, from your storefront to your products to your marketing strategy, is important. Many small businesses choose to focus solely on marketing, but often wonder how they can...
One of my friends was searching for a lovely dress for her date and was about to hit the ‘Add to Cart button. However, something held her back. The website looked absolutely professional and classy, but still, something was...
In this day of digital technology and advertising, it would be easy to say we should just forget the old ways of doing things and focus on modern techniques. But that would be a mistake. Print media is still...
Social networks have changed pretty much every element of the internet. Whether it’s how you connect with your audience or even grow social media following, it’s all about being social and making sure you have a presence on each...
Have you ever wonder what the colors in the Google logo mean? We address this in a previous post, but we will go into more detail in it here. Just saying the word google logo colors reminds people of...
A ‘Marketing Funnel’? Is it a culinary item? Or a laboratory apparatus? Well, no! A digital marketing funnel is not something that you would find in a store, neither it is a tangible thing. We are talking about the...
Last week, Instagram launched a brand new photo sharing “Carousel” feature wherein users can choose up to 10 photos or videos to feature in a single post. As Instagram writes explaining the new feature – “You no longer have...
Are you sure your social media marketing efforts are working? Are you confident enough that you are doing it right? Not sure about the answer? Well, you aren’t alone! This single question has troubled many internet marketers and has...