You look at the incredible infographic video examples over the internet but you don’t know where to start. At InfographicDesignTeam.com, we understand the importance of creating stunning video infographics that complement your brand.
To simplify things, we go through an 8-step process that helps you create video infographics from start to finish from concept to delivery, to ensure the best results.
1 – Defining the Project Objectives
When you first bring your video infographic or infographic design idea to us, we immediately start brainstorming ways to deliver this in the most professional, engaging way possible. We believe that communicating with our clients one-on-one at this stage is important to achieve the goal of what you envision. Knowing the purpose is one of the most important aspects of this.
2 – Scriptwriting
We have professional script writers who work hard to create a script that goes with your goal and the main purpose of creating the best infographic videos. We believe that the script is the backbone of the compelling infographic and we work hard to create the best script that will work with animations that compel your intended audience. Even Hollywood directors have stated at Academy Awards presentations that “the script is the heart of a good film.” The same is true of any video, and we apply these same principles to your infographics.
3 – Storyboard
“The play’s the thing, wherein I’ll catch the conscience of the king,” wrote Shakespeare in “Hamlet,” when referring to the play, “The Mousetrap” that he had put on for the king. Likewise, when we create a storyboard, we know that we are creating a plan for a play or story that’s in the form of a video. It needs to be carefully thought out and planned so that the result will be your customer taking action.
4 – Voiceover
The soundtrack is one of the most important parts of your video infographic. Imagine seeing a movie without sound. It just wouldn’t be the same. You don’t want to deliver your message like a silent film, do you? Instead, a powerful voiceover leads the viewer into the conclusion that you are stating: that your brand is best for their needs. We use our best voice talent resources to deliver on this time and time again for the most professional results.
5 – Design
The design includes much more than just the look of the project. It has to do with everything from light, color, sound, animation techniques and all of the other elements of the project. We pay close attention to the design so that it all comes together flawlessly to present your message to the world in the best light.
6 – Animation
At the heart of our video infographic process is animation. Using custom-created frame-by-frame professional animation design, we can deliver what you need to create the most stunning animations for your video infographics. Don’t rely on just any animator to do this. They take pride in creating very step and action of the characters so that what you get is a customized animation. We have a staff of professional expert animators to fill this need, and they take their work very seriously. They also have a lot of fun too.
7 – Revision
Just like any creative project, we know that we cannot read your mind. We do a great job of communicating with you along the way so that there is a minimal misunderstanding. But, if for any reason, you are not pleased with the final output, you can ask for a revision, and it will be done without additional charge, provided it is not a complete redo of the job. Like any business, our time is valuable. So the best solution is to keep in touch with us as we go and we will show you our progress.
But if you still have changes you want after we have completed the project, we will do this willingly. We want you to be pleased with the results.
8 – Delivery
The final stage of the process is delivery. Once you are pleased with the revisions, we render the final project to completion including all video footage, graphics, animations, sound, and other components into a completed video infographic. Communication is to the key to delivering the product you want to keep in touch if you have questions.
Timeline on Completion to create interactive infographics
The time it takes from concept to completion of our projects will depend on the level of complication and what you want to include. But, in general, we will get back with you within 2-3 working days with the first draft for your review. With such a timely turnaround, you will have more than enough time to rethink anything you wish to change and brainstorm with our team about how to improve upon it.
The Brainstorming Process
We value the brainstorming process at Infographic Design Team. We believe it is during this creative thinking process that the best ideas are born. We want to include our customer in this process, so that’s why we talk to you in a formal discussion to brainstorm ideas. This gives us a chance to get to know your needs as a client and more about your business before proceeding with your project.
Feel free to tell us how you would like the final project to look. You can even sketch it out on paper if you want to. This helps us to develop a visual picture of your project as we go and avoids misunderstandings in your general concept.
Creating a Call to Action
We have an understanding the importance of creating a call to action within your infographic. So we will include that in your video, even if you forget to include it. We work with you along the way as we proceed and this cuts down on the amount of time it takes us to complete it to your specifications.
Think about what you want your call to action to be. Do you want them to go to your main site and sign up for your newsletter? Do you have products you want to sell? Think about your call to action and how you’d like us to include this.
We have devised a brief questionnaire that will allow us to get to know your business and your goals better. This gets us ahead of the game by achieving a greater understanding of why you want to create a video infographic in the first place.
Feel free to reach out to us at any time if you have questions as we proceed. We are more than happy to help. We follow the best way to make infographics & our goal is to create something you will be proud of, and that will get you the results you want.
Contact us at Infographic Design Team to get started.